ZeiTGeiST ASIA is an English language monthly magazine published by ZeiTGeiST Publications, a division of N.G.Lakhanpal Strategic Management Services Pvt. Ltd. The aim of the magazine, ZeiTGeiST ASIA, is to provide high quality knowledge enriched with contrarian analysis of the current events relating to business, economy and socio-cultural environment of the Asian region. ZeiTGeiST ASIA seeks to create a critical mass of public opinion for achieving the Asian Common Market on the lines of the European Common Market. The Magazine is benchmarked against "The Economist" of London